The Cleve District Council has a new face, with Bess Winkley moving into the district to take up the position of Tourism and Community Development Officer.
Originally from Elliston, Ms Winkley previously worked in public relations and marketing for Adventure Bay Charters in Port Lincoln.
She said she applied for the Cleve position because she was interested in the opportunity to work closely with a country community.
"I've always been interested in events and community projects," she said.
Ms Winkley said she had explored some of the Cleve district while living in Port Lincoln, visiting walking trails and events in Cleve and Arno Bay.
She moved to the district at the beginning of April and now lives on a farm near Cleve with her partner.
Ms Winkley said the Cleve district had the "best of both worlds" as a central farming community close to the beach.
She said she thought the Cleve community was a vibrant one.
"There's a lot more happening here than I expected... a lot more than what's on the surface."
With significant grant money coming through the council in coming months, Ms Winkley has hit the ground running, coordinating ANZAC Day events, overseeing upgrades of town signage and walking trail markings and learning to read the newly purchased Spendmapp data which tracks local and tourist spending within and outside the district.
She also has a list of ideas of her own, with an emphasis on creating spaces and events for the younger generation within the district.
"There seems to be a bigger group of young adults in this area," she said.
Ms Winkley said she hoped to look at improving open spaces and playgrounds for families, while setting up family friendly events and attracting entertainment for young people.
She said she hoped to bring a focus on music to the district and look at hosting a music festival in the area.
As a newcomer to the district, Ms Winkley also said she was interested in hearing the opinions of locals on tourism and development opportunities.
"I first of all want to start talking to the community... get an idea of what they want to do," she said.
Ms Winkley said community members could get in touch by phone, email or visiting the council.
She will also be playing netball for the Eastern Ranges this year, which she said she hoped would help her get to know everyone.